Map the buy box. Then pick up the phone
Software builds the target universe and ranks every company against the mandate. People run the outreach, one owner at a time. The deal lead holds every call. There is no offshore call center, no dialer, and no appointment setter anywhere in the process.
Every company in the buy box, ranked against it
The search covers more than 3 million US businesses and is cut to the mandate. The universe is built from primary sources rather than a purchased list: state filings, permits, licensing boards, recent announcements, customer reviews, and hiring data. Each company is ranked against your buy box into a priority list, a watch list, and screened-out names.
Every company on the priority list is researched before a note is written. Outreach goes by email and phone, written for that owner and that business, and sent one by one. You approve how the outreach reads before anything goes out.
Founder age
License and ownership changes
Lapsed renewals
Second-generation hand-offs
Key-person departures
Litigation
Recent announcements
About 12 percent of the owners contacted have replied to date, in sectors where owners often do not reply at all. That is a record of responses so far, not a rate to underwrite and not a promise of meetings.
The deal lead, not a script
Our deal lead runs every search and holds every owner conversation. He comes from investment banking and private equity, so the first call can stay on succession, valuation, and what a sale means for employees, rather than on a pitch.
On the call we represent you and the opportunity, qualify the owner, and say plainly when an owner will not engage. We set no price expectations before an official introduction.
What arrives before you meet
Before an introduction, Cavella confirms three things and reads two more.
You meet the owner and decide how to proceed. We stay involved through the letter of intent, with initial financials, owner communication, and offer framing.
Four weeks, then a decision
Day 1
Weeks 1 to 4
As owners surface
There is no quota of introductions and no activity count to hit. The weekly update is the record.
For you alone
| Question | Business broker | Mass-outreach sourcing firm | Cavella |
|---|---|---|---|
| Works for | The seller | You, and often buyers you compete with | You alone |
| What you see | Companies already for sale, shown to every buyer | Owners reached by mass email | Off-market companies across the whole buy box, researched and contacted one by one |
| Who calls | The broker, for the seller | A scripted calling team | The deal lead, a former investment banker and private equity investor |
| What reaches you | A memorandum written to sell the company | A booked meeting | Initial financials reviewed, a written brief, and an owner who intends to sell |
This is Cavella’s framing of a search. It is not a survey of other firms.
Tell us your mandate
The deal lead takes the first working session. The mandate is scoped to sector, size, geography, and deal type, and the search starts from there.
The contact form goes to the deal lead directly, not to a shared inbox.